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AIME’s Refreshed Vision Embraces Sustainability

Asia Pacific Incentives and Meetings Event (AIME), one of the leading meetings and conventions event in the region, has announced a series of partnerships with companies set to champion sustainability at this year’s event.

By collaborating with key partners that support the environmental vision for’s future events, this year will see green initiatives showcased from Melbourne Convention & Exhibition Centre (MCEC), host venue for AIME; Decorative Events & Exhibitions (DE&E), creators of the new innovative exhibitor stand; and Harry the Hirer, building the bespoke infrastructure for the three-day event.

As the first convention centre in the world to be awarded a six-star Green Star environmental rating, MCEC has placed sustainability at the core of their business priorities. Over the past three years the centre has reduced carbon emissions per square metre by 16 percent, and is on track to achieve its target of 30 percent by 2021 against 2015 levels.

“We replaced over 600 light fittings to energy-efficient alternatives and have eliminated the use of all plastic water bottles in catering. These initiatives demonstrate that we are going far beyond a tick box approach by implementing unique and innovative measures, which benefit Melbourne, the local community, and more directly, AIME’s environmental impact, said Leighton Wood, Chief operating officer, MCEC.

The 2019 event will also see Harry the Hirer ensure environmental sensitivity by minimising wastage and recycling materials at every available opportunity. This includes opportunities when building the infrastructure and also when taking it apart.

Running from February 18 -20, AIME is the first event to kick off the this year’s MICE calendar and is held at MCEC.